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Welcome back to Quantum Growth for Financial Advisors for one of our last episodes of 2024!
This week, Jon welcomes Libby Greiwe of The Efficient Advisor to the show to talk about all things efficiency when running your advisory practice.
Libby shares her transformative experience in the financial advisory industry, detailing how she restructured her business to prioritize efficiency and client experience after facing challenges in balancing her career and motherhood. By reducing her working hours from 80 to 24 per week, she scaled her practice to over seven figures and transitioned to a 100% referral-only model. Libby emphasized that hiring more staff is not always the solution to being busy; instead, developing effective systems and processes is crucial for achieving professional success and personal fulfillment.
The discussion highlighted the importance of creating structure in personal time management to enhance freedom and scalability in business. Libby introduced the “four horsemen of efficiency”—delegate, automate, delete, and streamline—as essential strategies for optimizing operations. Libby and Jon also address the challenges of measuring productivity, starting a discussion around unconventional KPIs that focus on the value delivered to clients and personal productivity rather than merely tracking revenue.
Jon and Libby further discuss the significance of client retention and the need for advisors to assess their service offerings critically. By implementing an impact score system to evaluate the effectiveness of various activities, advisors can identify low-impact tasks and reallocate their resources to more valuable activities. Libby also stressed the importance of measuring ideal referrals, which indicate effective communication of services and enhance the client acquisition process. The meeting concluded with plans for further collaboration and sharing of resources to improve advisor efficiency and client engagement strategies.
Tune in to learn:
- The Concept of The “Efficiency Factor” In Wealth Management and Business Ownership.
- The Importance of Scaling Oneself Before Scaling a Business.
- The “Four Horsemen of Efficiency”- Delegate, Automate, Delete, And Streamline.
- The Significance of Measuring Productivity Through Unconventional KPIs
- Reflections On Productivity and Business Management from Jon And Libby
- How to use an “Impact Score” around Client Engagement Metrics
- Client Engagement Strategies
- How to Measure Ideal Client Referrals
- A Discussion on Efficiency and Coaching for Financial Advisors
- The Role of Client Experience in Driving Referrals and Business Growth.
Resources:
- LinkedIn – Libby Greiwe
- Instagram – Libby Greiwe
- AdvisorPedia – Libby Greiwe
- The Efficient Advisor Podcast: Tactical Business Advice for Financial Planners – Apple Podcasts
- Systems to Scale – Libby’s Group Coaching & Mastermind Program
Connect with Jon Kuttin, Joseph Greco and Kuttin Consulting Group:
- (855) 722-9393
- www.kuttinconsultinggroup.com
- LinkedIn: Jonathan Kuttin
- LinkedIn: Joseph Greco
- Our CPA Alliances Coaching Program
- Submit yourself as a guest for the podcast
Special Offer For Quantum Growth For Financial Advisors’ Listeners (Take Action Before December 19th, 2024):
- Libby is offering our listeners a discount on her 10-month-long group coaching program. It starts January 9th, 2025, and wraps up November 6th, 2025.
- Over 10 months, Libby will help you and your practice build key systems and processes inside of your planning practice.
- Automate, delegate, and streamline your business so that you can start living life on your schedule.
- Learn scalable and easily adaptable client service systems and processes to put to work inside of your financial planning business ASAP.
- Check out this page for details
- Use Code CONFERENCE250 for $250 off.
About our Guest:
Do you ever wish you knew an Advisor who built a 7-figure practice–while only working 3 days a week–that was willing to share her systems, processes, and business hacks with you? Meet Libby Greiwe. Her specialty? Breaking down the functions of a financial planning practice into actionable step-by-step processes designed to get you results and get you out of overwhelm. She promises to deliver actionable step-by-step solutions you can implement right away to save time, money, and frustration. The goal–to lead you from overwhelm to efficiency.
Libby started her own financial planning business in 2004. And, over the years she scaled into a 7-figure single-advisor firm while working only 25-hours a week so she could be super involved while raising her kiddos and loving on her hubby. She knows what it takes to build a 100% referral-only practice and to not have to GRIND out the hours to be successful.
She ran her own planning business for 16 years culminating in a sale & retirement in 2019. Now, she’s simply just obsessed with helping other amazing advisors do the same thing.

Joseph joined Jon’s wealth management practice in 2012 as a junior associate. He quickly found a strong niche building relationships with local CPAs on Long Island and in New York City to help source new clients and professional alliances to the firm. He works with 20+ CPA and attorney partners in our close knit network and has experience developing inside sales teams to reach niche target markets within the financial services space. Joseph manages the sales and onboarding of advisors and accountants into the Kuttin Consulting Group family and acts as a general coach in helping advisors work smarter with accountants and other professionals to help realize their business and personal goals.